Oxfam will be launching its first ever range of Fairtrade certified, organic and biodegradable coffee capsules to coincide with International Coffee Day on Monday 29 September. Oxfam Australia Trading General Manager Julia Sumner said the new range was an exciting development for the Oxfam fair brand. “Not only do our capsules taste great, they also provide Australian shoppers with a convenient, ethical and environmentally friendly option in the market,” Ms Sumner said.
“Oxfam has been working hard to develop a range of capsules that are not only Fairtrade certified and organic, but also reduce the environmental and waste impacts often associated with capsules.
“While most other brands use full aluminium capsules, Oxfam’s range is made using biodegradable plastic, meaning that even if the capsules are not recycled they will naturally break down in landfill.”
The capsules are compatible with Nespresso®* coffee machines and are locally roasted in Victoria and packed into a #5 medium roast with a smooth finish through to a #10 dark roast with a rich finish and a #12 intense roast with a full-bodied finish.
The brand also allows Australians to be part of a movement for global change.
Not only do purchases of the product support Oxfam’s goal of delivering a future free from poverty, they also ensure farmers and producers around the world are earning a fair wage and that funds are provided for community development projects.
Oromia Coffee Farmers Cooperative Union (OCFCU) is one of the Fairtrade coffee cooperatives whose beans are used in the capsules, and works with 274 farmers across Ethiopia.
Through the Fairtrade premium received by OCFCU, the cooperative has been able to build primary schools, high schools and kindergartens and has also funded community projects such as health clinics and the building of roads and bridges in local communities.
Oxfam fair coffee capsules are available from Oxfam Shops across Australia and online at www.oxfamshop.org.au.
For images, samples, interviews or more information please contact Sara Pelvin on 0448 554 495 or firstname.lastname@example.org
*Nespresso® is a registered trademark of Société des Produits Nestlé SA and has no relationship to Oxfam Australia P/L.